ANNA ESPELAGE
ANNA ESPELAGE
Anna Espelage is a creative lead with over 8 years of experience working for global fashion and e-commerce brands.
Previously building and leading the campaign & content production processes at IDEAL OF SWEDEN as Head of Content Marketing and UNDERSTATEMENT as Head of Content & Creative, she is today leading the content team at BRUNA THE LABEL as Content & Creative Strategy Lead.
In a nutshell
Creative Lead / Content & Brand Marketing / Campaign Conception / Content Production Lead / Copywriting / Creative Direction
“I thrive in fast-paced environments and cross-functional roles, spanning over creative, strategic and managerial disciplines. I’m a doer and dedicated team player: structured, diplomatic, and thoughtful.“
SHEARLING COLLECTION Give your style a cozy update with cloud-like, fluffy teddy pieces. Faux Shearling takes center stage this season for a bold, yet warm and natural look. Cuddle up with these new statement pieces.
SHEARLING COLLECTION Give your style a cozy update with cloud-like, fluffy teddy pieces. Faux Shearling takes center stage this season for a bold, yet warm and natural look. Cuddle up with these new statement pieces.
SHEARLING COLLECTION Give your style a cozy update with cloud-like, fluffy teddy pieces. Faux Shearling takes center stage this season for a bold, yet warm and natural look. Cuddle up with these new statement pieces.
SHEARLING COLLECTION Give your style a cozy update with cloud-like, fluffy teddy pieces. Faux Shearling takes center stage this season for a bold, yet warm and natural look. Cuddle up with these new statement pieces.
CRUISE COLLECTION Reminiscent of sun-soaked memories, mediterranean flair and abstract modernism, the Cruise Collection strikes with vibrant colours and serene silhouettes. Eclectic and bold, yet warm and delicate - these artful statement pieces were made for the sunniest of seasons.
CRUISE COLLECTION Reminiscent of sun-soaked memories, mediterranean flair and abstract modernism, the Cruise Collection strikes with vibrant colours and serene silhouettes. Eclectic and bold, yet warm and delicate - these artful statement pieces were made for the sunniest of seasons.
CRUISE COLLECTION Reminiscent of sun-soaked memories, mediterranean flair and abstract modernism, the Cruise Collection strikes with vibrant colours and serene silhouettes. Eclectic and bold, yet warm and delicate - these artful statement pieces were made for the sunniest of seasons.
CRUISE COLLECTION Reminiscent of sun-soaked memories, mediterranean flair and abstract modernism, the Cruise Collection strikes with vibrant colours and serene silhouettes. Eclectic and bold, yet warm and delicate - these artful statement pieces were made for the sunniest of seasons.
CRUISE COLLECTION Reminiscent of sun-soaked memories, mediterranean flair and abstract modernism, the Cruise Collection strikes with vibrant colours and serene silhouettes. Eclectic and bold, yet warm and delicate - these artful statement pieces were made for the sunniest of seasons.
CRUISE COLLECTION Reminiscent of sun-soaked memories, mediterranean flair and abstract modernism, the Cruise Collection strikes with vibrant colours and serene silhouettes. Eclectic and bold, yet warm and delicate - these artful statement pieces were made for the sunniest of seasons.
CRUISE COLLECTION Reminiscent of sun-soaked memories, mediterranean flair and abstract modernism, the Cruise Collection strikes with vibrant colours and serene silhouettes. Eclectic and bold, yet warm and delicate - these artful statement pieces were made for the sunniest of seasons.
STATEMENT COLLECTION Discover the new Statement Collection - a curated range of high-impact designs, carefully crafted, made with exquisite textures and materials.
STATEMENT COLLECTION Discover the new Statement Collection - a curated range of high-impact designs, carefully crafted, made with exquisite textures and materials.
STATEMENT COLLECTION Discover the new Statement Collection - a curated range of high-impact designs, carefully crafted, made with exquisite textures and materials.
STATEMENT COLLECTION Discover the new Statement Collection - a curated range of high-impact designs, carefully crafted, made with exquisite textures and materials.
STATEMENT COLLECTION Discover the new Statement Collection - a curated range of high-impact designs, carefully crafted, made with exquisite textures and materials.
STATEMENT COLLECTION Discover the new Statement Collection - a curated range of high-impact designs, carefully crafted, made with exquisite textures and materials.
EVERYDAY ICONS timeless designs embellished with ultra-refined detailings.
EVERYDAY ICONS timeless designs embellished with ultra-refined detailings.
EVERYDAY ICONS timeless designs embellished with ultra-refined detailings.
IDEAL STORIES New season. New styles. New stories. Express your essence and tell your story with the Autumn Winter ‘21 collection.
IDEAL STORIES New season. New styles. New stories. Express your essence and tell your story with the Autumn Winter ‘21 collection.
IDEAL STORIES New season. New styles. New stories. Express your essence and tell your story with the Autumn Winter ‘21 collection.
IDEAL STORIES New season. New styles. New stories. Express your essence and tell your story with the Autumn Winter ‘21 collection.
MODERN MONOCHROME Modern Monochrome captures the essence of striking serenity. Stand out. Blend in. Stay bold. Stay discrete. These quality pieces are all about the beauty of contradictions
SLEEK SILHOUETTES
SLEEK SILHOUETTES
SLEEK SILHOUETTES
INFINITE COLLECTION Precious moments to treasure forever - the INFINITE Collection is inspired by the magic of endless summer nights, the memories that last a lifetime, and the dreams of new beginnings.
INFINITE COLLECTION Precious moments to treasure forever - the INFINITE Colletion is inspired by the magic of endless summer nights, the memories that last a lifetime, and the dreams of new beginnings.
INFINITE COLLECTION Precious moments to treasure forever - the INFINITE Colletion is inspired by the magic of endless summer nights, the memories that last a lifetime, and the dreams of new beginnings.
UN HOMMAGE À PARIS Un hommage à Paris by Leonie Hanne is inspired by the theatrical allure of fashion couture and iconic street style, strutting the streets of Paris during the haute couture shows. The campaign captures the excitement of seeing creativity, it’s being transported, inspired by fashion and morphing into the new. Un hommage à Paris reflects on this marvelous feeling that stays with you.
UN HOMMAGE À PARIS Un hommage à Paris by Leonie Hanne is inspired by the theatrical allure of fashion couture and iconic street style, strutting the streets of Paris during the haute couture shows. The campaign captures the excitement of seeing creativity, it’s being transported, inspired by fashion and morphing into the new. Un hommage à Paris reflects on this marvelous feeling that stays with you.
UN HOMMAGE À PARIS Un hommage à Paris by Leonie Hanne is inspired by the theatrical allure of fashion couture and iconic street style, strutting the streets of Paris during the haute couture shows. The campaign captures the excitement of seeing creativity, it’s being transported, inspired by fashion and morphing into the new. Un hommage à Paris reflects on this marvelous feeling that stays with you.
UN HOMMAGE À PARIS Un hommage à Paris by Leonie Hanne is inspired by the theatrical allure of fashion couture and iconic street style, strutting the streets of Paris during the haute couture shows. The campaign captures the excitement of seeing creativity, it’s being transported, inspired by fashion and morphing into the new. Un hommage à Paris reflects on this marvelous feeling that stays with you.
UN HOMMAGE À PARIS Un hommage à Paris by Leonie Hanne is inspired by the theatrical allure of fashion couture and iconic street style, strutting the streets of Paris during the haute couture shows. The campaign captures the excitement of seeing creativity, it’s being transported, inspired by fashion and morphing into the new. Un hommage à Paris reflects on this marvelous feeling that stays with you.
UN HOMMAGE À PARIS Un hommage à Paris by Leonie Hanne is inspired by the theatrical allure of fashion couture and iconic street style, strutting the streets of Paris during the haute couture shows. The campaign captures the excitement of seeing creativity, it’s being transported, inspired by fashion and morphing into the new. Un hommage à Paris reflects on this marvelous feeling that stays with you.
THE ROMANTICS Understatement
THE ROMANTICS Understatement
THE ROMANTICS Understatement
THE ROMANTICS Understatement
THE ROMANTICS Understatement
THE ROMANTICS Understatement
STYLING STATEMENTS
STYLING STATEMENTS
STYLING STATEMENTS
MODERN MASTERS Inspired by iconic artists Frida Kahlo and Hilma af Klint, we are introducing two vibrant new colourways, celebrating female artistry and a new age of modern masters.
STYLING STATEMENTS
MODERN MASTERS Inspired by iconic artists Frida Kahlo and Hilma af Klint, we are introducing two vibrant new colourways, celebrating female artistry and a new age of modern masters.
STYLING STATEMENTS
MODERN MASTERS Inspired by iconic artists Frida Kahlo and Hilma af Klint, we are introducing two vibrant new colourways, celebrating female artistry and a new age of modern masters.
STYLING STATEMENTS
MODERN MASTERS Inspired by iconic artists Frida Kahlo and Hilma af Klint, we are introducing two vibrant new colourways, celebrating female artistry and a new age of modern masters.
MODERN MASTERS Inspired by iconic artists Frida Kahlo and Hilma af Klint, we are introducing two vibrant new colourways, celebrating female artistry and a new age of modern masters.
STYLING STATEMENTS
A SPARKLE A DAY Bring the bling wherever you go with these exclusive designs, embellished with Swarovski® crystals. Photo: Beata Cervin for UNDERSTATEMENT
A SPARKLE A DAY Bring the bling wherever you go with these exclusive designs, embellished with Swarovski® crystals. Photo: Beata Cervin for UNDERSTATEMENT
A SPARKLE A DAY Bring the bling wherever you go with these exclusive designs, embellished with Swarovski® crystals. Photo: Beata Cervin for UNDERSTATEMENT
A SPARKLE A DAY Bring the bling wherever you go with these exclusive designs, embellished with Swarovski® crystals. Photo: Beata Cervin for UNDERSTATEMENT
Anna has a proven track record of setting content strategies and processes to install cohesiveness in an omnichannel campaign rollout across all channels - from the creative concept and copy, to production, art buying, and content creation.
“When setting a content strategy, my focus lies on implementing a strong, company-wide content calendar to reflect all commercial activities and corresponding content needs, especially on digital channels”.
Omnichannel focus:
E-Commerce / CRM & Newsletter Marketing / Performance Marketing / Influencer Marketing / Organic Socials
Individual Projects
Experience in driving the development of individual, strategic brand projects include:
Content & Commercial Calendars
Campaign Planning & Execution
Creative Concept & Production
Cop & Tone-of-voice
Social Media Strategy
Education